youtube/fxcarparkidentOne of the latest (2009) FX idents. Breaking out from the flat appearance, and going for a conceptual approach, set in a car park. Still incorporating the flat red block shapes and using them to portray 3D shapes in motion, (Also look at the FX swimming pool ident). I find it interesting how they have used a different FX soundtrack, but personally im unsure if it works together with this piece, in terms of identifying the FX persona.
No comments:
Post a Comment